PRM
Turning Radiology Leakage Into Growth: How One Academic Medical Center Optimized Access With Data
Haili Coombe
January 11, 2026
Grow Revenue. Prove ROI. Fast.
Powered by all payors national claims data, EMR insights, and a connected provider network, Doctivity Health equips organizations to drive referral growth, optimize relationships, and prove financial impact with clear, executive-level reporting.
Trusted by IDNs, Academic Health Systems and Speciality Clinics Across the U.S.
Health systems lose $200M–$500M each year to referral leakage, but most can't see it or fix it. Doctivity turns referral intelligence into measurable revenue growth.
Real-time referral intelligence powered by national claims + EMR data, not 12-month-old reports
Accelerate provider ramp-up and referral activation with best-in-class PRM tools
Track referral growth, network retention, and revenue impact with executive-ready reporting
What is Doctivity?
Doctivity Health is a data-driven Physician Relationship Management and network intelligence platform that helps health systems grow referral volume, strengthen provider relationships, and prove ROI.
Generating Revenue for Health Systems Across the US
Healthcare leaders nationwide use Doctivity Health to align market intelligence, provider performance, and referral strategy into one coordinated growth platform. The result: stronger networks, smarter outreach, and sustainable revenue generation.
$150M
Recovered in Outmigration
Doctivity's actionable market data insights allowed an integrated academic health system to identify $150M in referral outmigration from its employed providers.
$8M
New Revenue in 12 Months
By analyzing the right actionable data and implementing a physician relations strategy, Doctivity turned a problem into $8m+ of new revenue for Geisinger's Musculoskeletal Institute (MSKI) within 12 months.
33%
Increased New and Existing Provider Productivity
Doctivity's data analytics and best practices allowed for the strategic ramp up of an employed and underperforming colon and rectal surgeon, resulting in a 33% increase of surgical volume over a three-month period.
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Who is Doctivity for?
Doctivity Health is built for healthcare leaders responsible for growth, network strategy, and referral performance. We serve health system executives, physician relations teams, strategy leaders, and hospital administrators.
Business Development & Strategy
Doctivity Health empowers business development and strategy leaders with market intelligence, referral visibility, and executive-level performance reporting in one unified platform.
Healthcare Decision Maker
Doctivity Health helps healthcare decision makers lead with clarity and confidence by transforming complex market and referral data into actionable, executive-ready insight.
Provider Outreach and Physician Liaisons
Doctivity Health equips Provider Outreach teams and Physician Liaisons with the intelligence and tools to prioritize the right relationships and focus on the highest-impact opportunities.
Read our blog
Stay informed on the trends shaping healthcare growth, referral strategy, and network performance. Our blog shares practical insights, data-driven perspectives, and expert guidance.
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