How One Hospital Used Doctivity to Accelerate Provider Ramp-Up and Generate Over $1M in Revenue

Bringing on a new specialist is a major investment, and fast ramp-up in patient volume is critical for driving ROI, justifying the hire, and fueling growth. But even strong providers can struggle to gain momentum, leaving leadership in the dark about the root cause of the problem.

That’s precisely the challenge one community hospital faced after hiring a dedicated foot and ankle surgeon. Despite being a priority hire, months passed without the expected case mix and volume. Leadership knew something was off, but lacked the necessary data to pinpoint the cause and intervene effectively.

A Common Challenge: New Provider, Low Patient Volume

For many health systems, this scenario is all too familiar. A strong provider is onboarded, but patient volume lags. Leaders may assume it’s just a matter of time or that referral patterns will correct themselves. However, a slow ramp-up can result in millions of dollars in lost revenue and negatively impact provider morale. Yet, many systems still lack the visibility they need to identify issues early and act quickly.

In this case, leadership realized that waiting wasn’t an option. They needed to understand where the disconnect was occurring and accelerate patient volume quickly. That’s when they turned to Doctivity.

The Turning Point: Doctivity’s Advanced Analytics

Doctivity is the industry’s most advanced PRM platform, powered by verified, revenue-driving analytics. It equips healthcare organizations with a level of visibility into referral patterns that traditional systems can’t deliver, helping teams accelerate new provider ramp-up faster and smarter.

Using Doctivity analytics, the hospital’s leadership team was able to:

  • Determine key primary care and independent providers who were sending patients to surgical podiatrists instead of to the newly hired orthopaedic surgeon.

  • Identify market areas where the hospital was not capturing foot and ankle volumes.

  • Understand referral behaviors in the market to target opportunities for building referral relationships in foot and ankle surgery.

In other words, the data didn’t just confirm the problem. It showed precisely where and why it was happening, revealing key opportunities to drive referrals and accelerate revenue.

Clear Data = Action That Drives Growth

This level of visibility empowered the hospital’s leadership team to stop guessing and start acting. Armed with actionable insights, they were able to:

  • Target specific providers to drive referrals to the new surgeon

  • Understand previously unnoticed referral behavior

  • Build strategic referral pathways for steady patient volume and case mix

Doctivity transformed a slow ramp-up into a targeted referral growth effort, enabling the hospital to take quick action and support its new provider.

Results That Speak for Themselves

The new surgeon gained access to more patients through stronger referral networks, improving both job satisfaction and patient outcomes. For leadership, this meant revenue growth and building a high-performing service line.

In just 12 months, the results were undeniable:

  • 23% increase in average monthly OR cases

  • 44% increase in RVU percentile

  • More than $1M in downstream revenue generated

All of this was achieved through access to clean, actionable data that helped the hopsital identify and fix referral blind spots. Doctivity delivered the insights the team needed to execute with speed and efficiency.

Doctivity Is Your Revenue Growth Engine

Accelerating new provider ramp-up is just one way Doctivity delivers measurable results. By merging multiple data streams, Doctivity gives you unparalleled insight into referral patterns and market trends—empowering smarter decisions, revenue growth, and better patient care.

With Doctivity, you can:

  • Identify provider referral patterns and reduce outmigration

  • Accelerate new provider ramp-up time 

  • Uncover service line gaps and growth opportunities

  • Analyze your market position compared to competitors

Ready to Strengthen Referrals and Grow Smarter?

If you’re like many healthcare leaders today, you’re balancing ambitious growth goals with limited time, team members, and resources. Doctivity was built for this challenge.

We’ve helped healthcare organizations nationwide generate over $90M in new revenue in the last 12 months. Whether you want to reduce outmigration or uncover growth opportunities, Doctivity gives you the insights and support to move faster and grow smarter.
Request a demo to see how Doctivity can help your organization stop guessing, start growing, and drive more value from every provider.

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How Healthcare Systems Are Using PRM Intelligence to Drive Millions in New Revenue